Twocial - What’s in a name? (Naming Achievement unlocked!)
I think our naming decision process deserves it’s own post.
After spending all morning and afternoon discussing the nature of our startup, both myself and Martin agreed that we need to christen “the startup”. Our discussion went something like:
We need a dotcom domain. We need a dotcom domain right? We’re never going to get a dotcom domain. How about a .io? Quick - tweet what people think of .io domains. Ask Twitter people what they think about .co domains too. Shit, now @dotco is following me. <sees that Jason Calacanis is also following @dotco… follows back>
Basically, we drew out a bunch of words on paper and tried a million word combinations that either sounded too ‘Enterprise-ish’ or just sounded crap. Luckily Ben Hall replied to our tweets and suggested we use http://www.panabee.com/. This takes two words and checks for all variations of spelling etc (check it out, it’s really cool). After much experimenting we typed in Twitter and Social and we got Twocial.com.
We sat for a while, saying it again and again. We were hungry and I was going a bit mental with the amount of coffee I’d consumed. So we decided to go to Wagamama and think about it. By the end of the meal we’d both pretty much decided that we loved it and to buy it.
So, I am pleased to announce that we are the proud owners of Twocial.com!

